The best headless CMS for Next.js

React Bricks is a headless CMS built for Next.js and React. You create content blocks as React components with TypeScript, and editors compose pages with true inline visual editing: fast, safe, and aligned with your design system.

It combines the flexibility of a headless CMS with the usability of a visual site builder, without sacrificing performance or code quality.

Next.js CMS in React Bricks

What it is: A Next.js CMS manages content for a Next.js website while preserving the framework's routing, rendering, and performance model.

How React Bricks handles it: React Bricks works with Next.js and React components, giving editors visual page editing while developers keep control of the App Router, React Server Components, and frontend code.

Why it matters: Marketing sites, corporate websites, blogs, landing pages, and content-heavy Next.js projects can keep both frontend performance and editorial autonomy.

Why React Bricks?

Traditional headless CMS platforms separate schemas from components. React Bricks does not. Your content model lives directly inside your React components.

Developers work in “just React”. Editors work visually on the page. Everyone speaks the same language: components.

Next.js App Router and React Server Components

Next.js' App Router is server-first: pages and layouts render on the server by default, while interactive parts become client components only where needed. This reduces client-side JavaScript and improves performance.

React Bricks fits naturally into this model, so teams can keep the benefits of the App Router while giving editors a visual CMS experience on top of real Next.js components.

Want the broader architectural perspective? Read Where do React Server Components fit in the history of web development?

Getting started

Creating a Next.js website, blog, or landing pages with React Bricks takes just a few minutes. Run:

# pnpm
pnpm create reactbricks-app@latest

# npm
npm create reactbricks-app@latest

# yarn
yarn create reactbricks-app

Then choose your Next.js starter and you are ready to build.

Rendering strategies: SSR, SSG, ISR

Next.js lets you choose the best rendering strategy per route. React Bricks works seamlessly with all of them:

SSG: ultra-fast pages generated at build time. Ideal for marketing and content-heavy sites.
SSR: rendered per request. Ideal for dynamic, personalization-heavy pages or A/B testing.
ISR: static speed with controlled freshness. Ideal for large sites with frequent updates, like e-commerce sites.

For a deeper technical comparison, read Server Side Rendering vs Static Site Generation vs Incremental Static Regeneration.

Advantages vs a pure headless CMS

Inline visual editing

Editors compose pages directly on the frontend. No abstract forms. No disconnected admin UI. What you see is what you publish.

Developer-first architecture

Fields are defined directly inside React components in TypeScript. No separate schema builder. No mapping layer. No duplicated logic.

Autonomy for marketing teams

Once bricks are built, content teams iterate independently: developers can focus on product and architecture.

AI that generates full pages — not just text fields

Most headless CMS platforms add AI as a helper inside single text fields. React Bricks goes further: AI can generate complete pages composed of your bricks, fully compliant with your design system.

Instead of producing raw HTML, markdown, or React code, AI generates structured JSON content that matches your brick definitions. The output contains the exact props expected by your components (e.g. hero sections, feature grids, FAQs, call-to-actions...) as defined by developers.

The result is valid, structured content stored in the headless CMS, rendered by your existing components, not free-form markup that bypasses your architecture.

Using the MCP server, you can also generate pages programmatically and asynchronously. This enables scalable content strategies such as long-tail SEO campaigns, where hundreds or thousands of keyword-targeted pages can be created while remaining consistent with your brand and technical constraints.

Batteries included

Build and grow

Enterprise and governance

Why React Bricks fits Next.js so well

Developer experience: content blocks are React components written in TypeScript.
Editorial experience: true inline visual editing.
Perfect fit for modern Next.js architecture (App Router + Server Components).
Enterprise-ready governance and security, including ISO/IEC 27001 certification.
Unique full-page AI content generation: create complete, design-system-compliant pages in seconds.

Features